Anyone who's read an older comic book should be familiar with the ubiquitous ads for the Daisy Manufacturing Company and their dazzling arsenal of BB guns. Boys (and their dads) were hectored by Daisy's breathless ads to buy the latest in BB-gun technology, along with a dizzying array of accessories, upgrades and add-ons (kinda like computers, now that I think about it).
This "BB-Gun Arms Race" resulted in neighborhoods that were stuck in a perpetual stalemate of "mutually assured destruction", as no boy and his rifle seemed to have a clear advantage over his equally well-armed pals.
That is, unless they happened to come across an ad in Superman #116 (1957) for The Automatic Tri-Pod Machine Gun!
(click on the ad for a larger view)
Just check out these features:
Key words: "fighting", "ammunition" and "real".
Okay, what else?
Music to my ears. Tell me more....
Good thinking. In the world of BB-gun warfare, a direct hit is crucial.
Finally...the Coup De Gras:
It's like a magical kid-Valhalla! It...it's simply beautiful (sniff).
You may ask: "Why would a child need an Automatic Firing Tripod Machine Gun? Aren't they dangerous?"
To which I would reply, "How long have you been without a human soul?"
Look, don't ask questions. Just bask in the zen-like glory of the Tripod Machine Gun...a relic from an ancient time when a child's toy ad could include the words "ammunition" and "deadly" with nary an eyebrow raise.